Sarrafy — United Arab Emirates

The institutional software suite that runs a UAE exchange house.

Nine products — CRM, Cheque Management, HRMS, WPS, Compliance, Risk, MIS, Sales & Procurement — engineered around the CBUAE rulebook, each with its own AI copilot.

FlagshipSarrafy One — the all-in-one exchange-house OS
CBUAE-aligned goAML 4.x UN · OFAC · EU · UK screening UAE-sovereign cloud
The Sarrafy Suitelive
One tenant · one audit chain13 AI copilots
Mid-market · AED
USD3.6725EUR3.9810GBP4.6420INR0.0441PHP0.0646

Exchange houses operate on stacks built for a previous decade.

The customer-facing apps have raced ahead. The back office hasn't. The gap is now a compliance liability, a margin leak, and a hiring tax — and it gets worse every quarter.

Stacks of disconnected systems

Legacy core + sanctions tool + Excel sidecars + 4 fintech integrations. Each one its own audit trail.

STR cycle time in weeks

Manual narrative writing, cross-system evidence gathering, mailed approvals. CBUAE wants it in hours.

Drowning in false positives

Old fixed-rule screening engines flood analysts. The signal-to-noise ratio is unworkable at scale.

No unified customer 360

Customer onboards in branch, transacts on the app, complains via the call center. Each system sees one slice.

Branch P&L lags by a week

Real-time visibility costs another bolt-on. Most operators just live with stale reports and gut feel.

Integration tax compounds quarterly

Every new partner — Visa, Mastercard, a new payout rail — needs 6+ months and a fresh data pipeline.

The flagship · most comprehensive

Sarrafy One — the all-in-one exchange-house OS.

Every product, unified into a single operating system: 22 modules, the bilingual customer portal, one identity and one audit chain. The complete, premium way to run a CBUAE-licensed exchange house — white-labelled in each buyer's own colours.

  • All 9 products included
  • 22 modules · one audit chain
  • 13 role-specialised AI copilots
  • Bilingual EN / AR customer portal
  • Per-tenant white-label theming
  • UAE-sovereign cloud
AED 4.2M
Today · volume
142
KYC approved
0
SoD breaches
9
Products
22
Modules
13
AI copilots
4
Sanction lists

See the operating system, not a brochure.

A verification-gated achievement engine, live FX, and deep analytics — in the same “private-bank” surface your team works in every day. This is the real dashboard.

New record
Verified revenue
AED 12.5M
MTD
Revenue target
AED 14.8M
MTD
Achievement
84%
+6 pts WoW
Blended
91%
weighted
Revenue trend30-day · AED
Revenue mix
  • Remittance46%
  • FCY28%
  • WPS14%
  • HNI12%

Illustrative dashboard · figures and FX rates are sample data.

A WPS portal your clients run themselves.

Corporate clients submit and approve their salary batches from their phone — no spreadsheets emailed back and forth, no documents dropped at a branch, no chasing the service provider. Your team picks each batch up in the operator console, validates the file, and files to MOHRE — all on one audit chain.

Acme Trading LLC
March payroll · SIF-0312
Awaiting your approval
  1. Submitted
  2. Validated
  3. Approved
  4. Processed
Employees
248
Total payroll
AED 1.84M
Per-batch AED 350 · AED 3.00 / employeeApprove & fund
SarrafyWPS · OperatorService provider
Incoming batches
Registered MOHRE agent
  • Acme Trading LLC
    248 employees · AED 1.84M
    File to MOHRE
  • Gulf Logistics
    96 employees · AED 0.52M
    Awaiting file
  • Marina Hospitality
    312 employees · AED 2.10M
    Filed to MOHRE
Disbursed today
AED 9.2M
Agent fees · MTD
AED 42.6K

Illustrative — sample data across both interfaces.

Or take exactly what you need.

Adopt a single product alongside your existing core — each is built for a real job inside a CBUAE-licensed money exchange house, and ships with its own role-specialised AI copilot.

01

Sarrafy CRM

Customer 360, onboarding & service

Individual and corporate customer 360 — KYC onboarding, beneficiaries, segmentation, HNI handling and a CBUAE-SLA service desk.

AI copilot · Customer Service Copilot
02

Cheque Management

CTS, cash-against-cheque & collateral

A first-class cheque lifecycle — cash-against-cheque, post-dated collateral, CTS clearing, custodian trail and bounce tracking.

AI copilot · Teller Copilot
03

Sarrafy HRMS

People, payroll, WPS & Emiratisation

Exchange-house-native HR — attendance, leave, WPS payroll, certifications (MLRO/CO expiry) and Emiratisation tracking, MOHRE-compliant.

AI copilot · HR Copilot
04

Compliance (AML/CFT)

Screening, monitoring & goAML

The compliance core — UN/OFAC/EU/UK/CBUAE sanctions screening, transaction monitoring, STR drafting and native goAML 4.x filing.

AI copilot · Compliance & MLRO Copilots
05

Risk Management

ISO 31000 / COSO register & KRIs

Enterprise risk register aligned to ISO 31000, COSO ERM and CBUAE Operational Risk Standards — controls, treatments and live KRI breach alerts.

AI copilot · Risk Copilot
06

MIS & Reporting

Analytics & regulatory reporting

Management information at every level — branch, corridor, retention and corporate B2B analytics, plus inspector-grade CBUAE/FTA reporting.

AI copilot · CFO & Branch-Manager Copilots
07

Sarrafy Sales

Leads, pipeline & corporate B2B

Win and grow corporate accounts — lead capture, pipeline stages, WPS-to-remittance conversion tracking and corporate KPI dashboards.

AI copilot · Sales Copilot
08

Procurement Management

Vendors, RFQs, POs & approvals

Run sourcing end-to-end — purchase requests, RFQs, vendor onboarding with risk screening, purchase orders and multi-level approvals, tied into the same audit chain.

AI copilot · Procurement Copilot
09

Sarrafy WPS

Salary disbursement · dual portal

A complete UAE Wages Protection System solution with a dual portal — corporates submit and track salary files in self-service, while your branch validates, approves and processes SIF batches end-to-end.

AI copilot · WPS / Payroll Copilot

And more on the way

New products are built into the same tenant, identity chain and audit chain — the suite keeps growing without adding another vendor to manage.

Tell us what you need

Built for what UAE exchange houses actually do.

Sarrafy is the operating system that runs an exchange house. 22 modules. 110+ surfaces. A teller logs in to it in the morning, an MLRO files an STR from it in the evening, a CFO opens it for the day's P&L, and a CEO checks it on a Saturday. Every workflow is designed around the CBUAE rulebook first, not bolted on after.

Customer-facing depth

Every interaction the branch runs

Not a generic customer table — the full lifecycle a teller and RM actually live in.

  • Customers — KYC, Onboarding queue, HNI Classification (auto + RM override), Vulnerable Customer programme, PDPL subject rights
  • Transactions — 5 tx types (Outward, Inward, FCY, WPS, Service), 4-eyes margin approval, AED-only settlement, bi-directional payout amount
  • Cheques — CTS-ready capture, full lifecycle (Collected → Deposited → Cleared / Returned), branch register with custodian trail
  • Cards — Multi-currency issuance, branch inventory custody, lifecycle (block / replace), network-file reconciliation
5transaction types · split-tender payment · 4-eyes margin approval
Regulator-facing depth

13 Compliance sub-modules

The MLRO console an inspector would actually open. Evidence built in, not bolted on.

  • KYC Queue · STR Cases · Sanctions screening (with reference book) · PDPL Subject Rights · CBUAE LNO register
  • Audit Chain — SHA-256 anchored, tamper-evident, queryable per record
  • Customs Declarations · Supervisory Readiness Pack (one-click evidence PDF) · Vulnerable Customer registry
  • Onboarding Queue · Customer Edit Approvals · Transaction Approvals · Alerts inbox
13Compliance sub-modules · 1 chain · 1 inspector view
Operational depth

The back-office, finally in one place

Cash, treasury, payroll and HR — the work that today lives in 11 spreadsheets.

  • Cash Management — 11 sub-modules: Tills, Movements, Inventory, Orders, CIT, SCV, EOD Count, Reports, Variance Investigations, Petty Cash
  • Treasury — FX Deals, Settlements, Nostros, Partners, Banks
  • WPS — 6 sub-modules including state-machine batch tracking (DRAFT → SUBMITTED → VALIDATED → APPROVED → PROCESSED)
  • HR — Emiratisation tracker (Federal Decree-Law 14/2024), Payroll, MOHRE quarterly export, certification expiry (MLRO / CO)
11Cash sub-modules — tills to CIT to EOD reconciliation, all native
Regulator-sourced, not retrofitted

Every UAE regulation integrated from source — CBUAE, FTA, MOHRE, PDPL, Federal Decree-Law 14/2024 (Nafis), Consumer Protection Regulation.

CBUAEFTAMOHREPDPLNafisCPR

Built in the UAE, for the UAE rulebook.

01

Regulator-sourced

CBUAE, FTA, MOHRE and PDPL requirements built in from source — not bolted on after the fact.

13

Role-specialised AI

A dedicated copilot for every role — Teller, MLRO, HR, CFO and more — with scoped tools and UAE citations.

01

One audit chain

Every product on one tenant, one identity and one immutable audit chain. No swivel-chair between vendors.

Compliance is the product

Every CBUAE obligation, encoded in the platform.

Compliance is not a tab. It's the schema. Every record, every state transition, every export passes through the obligations below — so when CBUAE arrives for an inspection, the evidence pack is already assembled.

Federal Decree-Law No. 6 of 2025

Article 61 licensed activities and Article 62 technology-facilitator extension encoded in the tenant + license model from day one.

CBUAE AML/CFT/CPF Guidance (April 2026)

Risk-based, real-time, data-driven. Every workflow built around this principle — not retrofitted.

goAML 4.x native

Native XML report generation matching the FIU's exact schema. STRs filed in one click from the case view.

Targeted Financial Sanctions

Real-time screening against UN, OFAC, EU, UK and CBUAE local lists, refreshed on a regular cadence.

UAE Personal Data Protection Law

Consent tracking, data-subject rights, breach-notification workflow — built in, not bolted on.

UAE-sovereign cloud

Default deployment in AWS me-central-1 (Dubai) or G42 / Core42. Field-level encryption with per-tenant KMS keys.

Built to connect

Designed to connect to your rails — and the regulator's.

Sarrafy is API-first and built to integrate with the standards and rails UAE exchange houses rely on.

Visa DirectMastercard SendSWIFT GPIISO 20022 CBPR+Emirates ID / ICP GatewayUAE PassgoAMLRefinitiv FXDow Jones PEPWhatsApp BusinessTwilioWestern Union

Every transaction leaves an evidence trail.

From the moment a transaction is booked to the day CBUAE asks for it, each step is captured on one immutable chain. Follow the path.

Transaction

Step 1 of 5

A teller books an outward remittance or FCY deal. The mid-market rate is locked live, the AED-settled amount and margin are computed on the spot, and the record is stamped to a customer and a branch from the first keystroke.

Priced to the shape of your deployment.

Take a single product, bundle a few, or run the whole platform as Sarrafy One. Pricing is scoped to your footprint — let's talk through what fits.

Single product

Adopt one product alongside your existing core

  • Any one of the nine products
  • Its role-specialised AI copilot
  • UAE-sovereign hosting
  • API-first — runs beside your core
Request a quote
Most comprehensive

Sarrafy One

The all-in-one exchange-house OS

  • All nine products, unified
  • 22 modules · one audit chain
  • 13 role-specialised AI copilots
  • Bilingual EN / AR customer portal
  • Per-tenant white-label theming
Book a demo

Suite

Choose several products together

  • A bundle of the products you need
  • One tenant, one identity, one audit chain
  • Each with its own AI copilot
  • Grow into the full platform over time
Talk to us

Every option includes unlimited users, multi-list sanctions screening (UN · OFAC · EU · UK · CBUAE), goAML 4.x export and UAE-sovereign hosting.

Common questions.

Don't see yours? Ask in the demo form — we'll answer in writing before the meeting.

Sarrafy is an AI-powered software suite built specifically for UAE money exchange houses — nine products (CRM, Cheque Management, HRMS, WPS, Compliance, Risk, MIS, Sales and Procurement) that can run standalone or together as Sarrafy One, the all-in-one exchange-house operating system.
Book a demo

See Sarrafy on your corridors, your branches.

30 minutes. Founder-led. We pre-configure the demo for your license type, corridor mix, and branch network — so you see your business inside Sarrafy, not a generic walkthrough.

Within 5 business days
We confirm a time within 24 hours and have you in a Zoom or in-person within the week.
NDA-ready
Mutual NDA available on request before the call. Nothing shared externally.
You leave with a pilot proposal
If the fit is right, you receive a tailored pilot proposal scoped to your footprint after the demo.
Prefer email? Write to leads@sarrafy.ae — replies within one business day.

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